1995 Topps Dimension III
Released by Topps in October 1995, this "three-dimensional" lenticular set consists of 59 cards. "D3," as it has come to be known, is considered one of Topps' worst flops of the era.
Originally timed to coincide with the 1995 All-Star Game and buttressed by a massive (by Topps standards) marketing campaign that included a two-full-page advertisement in Beckett Baseball Card Monthly, D3 suffered from delays, a high price tag ($5 for a five-card Hobby pack), the lack of any rookies and few inserts, and the release by Pinnacle Brands of UC3 a similar (and about $2/pack cheaper) product.
A second series of D3 was planned for December, but was canceled almost as soon as the first was released.
Hobby: 24 packs per box, five cards per pack. $5 MSRP
Retail: Three cards per pack. $3 MSRP
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